For those who haven’t ear When discussing this promotion, we can explain that it essentially involves the aggressive and intelligent sale of the company’s own products CitiGroup. To this end, they have combined three tools extremely powerful: A mass market, a sales network based on the Networking; and finally, a misleading sales pitch and strategy. Well, perhaps some might call it ambiguous, but there’s no need for euphemisms when it comes to the money of middle-class people who are making a real effort and juggling everything just to support their families in these difficult times. Indeed, they try to make people believe that their «advisers» look after the interests of their potential clients, in what they call ANF (Analysis of your financial needs). First of all, these «pseudo-advisers» are nothing more than ordinary people off the street who have been given a crash course in the products they are expected to sell in order to earn specific commissions. Any one of us could easily undergo this training and set out on a ruthless hunt for new clients to sell products to CitiGroup to the neighbour on the third floor, to a work colleague easy-going or to the old folks the pensioners living downstairs. Of course, it’s a job like any other, but with a somewhat unethical aspect to it, as they’re trying to sell us insurance and banking products under the guise of something else. That’s right, they’re pitching it to us as a panacea: a «savings-investment plan conveniently covered by temporary insurance» and dressed up with their brand-new CitiFin or «authorised distributor of the loan from refinancing» Loans from refinancing for re-squeeze our crippling debt for insurance, savings schemes that fail to keep pace with inflation, and stock market investments! All this without forgetting the rest of their financial and mortgage products, which encourage excessive consumption to the point of exhaustion for their customers and, of course, try to instil in us a sense of their philanthropic goodness with phrases such as «»Our mission is to help Spanish families achieve financial independence." And others extracted quoted verbatim from the bibliography of Kiyosaki. Basically, we advertise three types of politically correct products: life insurance, investment funds and savings plans. By absolutely certainly All of them must be products belonging to CitiGroup. But bear in mind that this is without neglecting the rest of their range of products: bank accounts, credit cards, mortgages, home insurance, car insurance and, of course, consumer loans (all available on the same brochure or rather, a leaflet!). As you see all of which are designed to secure our future and make us wealthy in our old age…
Furthermore, all the examples used in such advertising, which manipulates the desires and fears of the middle class, are based on compound interest projections of 10% supportdo and without oversight. The results are, unsurprisingly, spectacular. The only thing missing is a small A minor detail: the products generally offered by banks, and on which this wide range of services is specifically based never comply not even remotely close to those figures. The small print already makes sure to point this out «legally».
The message is a good one; it’s just a shame that the messenger is the devil himself, who feeds off our consumerism and excessive debt. It’s as if the big bad wolf wanted to help the piglets to build their little houses made of straw, and to do so through a horde of assistants whose stomachs are, if that’s possible, even emptier than his own. They call them Independent Commission Agents. If falling into the hands of bankers who try to squeeze every last drop of profit out of each of their clients is already a constant drain on our financial potential, just imagine what far hungrier and more incompetent commission agents might get up to – agents whose sole profit comes from aggressively selling as many products as possible. How many young, middle-aged and elderly customers will buy, take out and invest in products that are unsuitable for them and which they will soon have to switch from? How many purchase and sale commissions, early termination fees and various penalties will be generated for the bank’s benefit as a result of a manoeuvre by marketing without scruples?
It is clear that we must all carry out a «ANF»or what we call a Global Wealth Plan which explains things much more clearly than simply the need to set up a pension plan, take out life insurance or invest in an equity fund. However, Citisoluciones’ arguments contain some glaring gaps: for example, what is the point of cancelling life insurance when we reach an advanced age, as this bank proposes? The ‘Diminishing Liability Theory’ they espouse fails to take into account the desire to provide for one’s heirs once the policyholder has reached the end of their working life. At the stage in life when we have accumulated the most assets, when maintaining such insurance would require the least effort on our part, and when we are most likely to die, they recommend that we give up our insurance. Perhaps to optimise their insurance company’s statistics? CitiLife?
Of course, a PGR It must include insurance cover that is tailored to each individual case, particularly life and health insurance (such as Family Office (as we are well aware), but with the client and their heirs’ best interests at heart, rather than those of the insurance company. We must also plan our savings, but the returns on a fixed-income pension scheme barely exceed inflation, and those investing in variable-income schemes are, in essence, less well managed than a good specialised investment fund. We therefore only recommend these products for those heritage sites those with sufficient financial resources who have already met their investment and savings needs in high-yield fixed income and with growth that is strictly maintained. In other words, a savings plan should be an additional measure to be used if our assets are already meeting our basic growth needs, and we should not to condemn channelling our savings into a long-term product that won’t even maintain its purchasing power. There are far more profitable ways to to remove from tax assessment our assets rather than simply offering tax relief on savings products.
I don’t know if the Mr. Kiyosaki has earned around royalties sufficient to allow Citigroup make use of the popularity and didactic clarity of the Money Flow Quadrant. Such financial compensation will be legally sufficient, but I suspect that the author of Rich Dad can’t be very pleased with the way this organisation is using his theories. CitiGroup, under the lamb’s skin self-styled Citisoluciones It proclaims that its mission is to help Spanish families achieve financial independence; and then goes on to hire independent agents to ruthlessly sell any of its products, particularly those that generate the highest profit for the company and for the agent themselves. Unfortunately, the only thing they achieve is to get customers to spend even more and get further into debt through loans from refinancing from CitiFin, making them each day more dependent on their income from work and, of course, loyal customers in terms of mortgages a CitiBank. Far, very far – and growing ever further – from achieving the independence to which R. refers. Kiyosaki.We are probably feeling particularly hurt because, given our work in Family Office We have a thorough understanding of our clients’ needs, extending even beyond financial independence. And therefore, our know-how define transparently the dangers and vices that those who wish to make progress must avoid in terms of assets appropriately over the decades and even across generations. We also know that the middle class, which is the target of this attack, with weapons of mass destruction, is particularly vulnerable and sensitive to deviations that could prove fatal in the long term. For this reason, and for other ethical considerations, we have been providing impartial advice to all those who request it, and these underhand strategies of marketing They reaffirm our calling.
The theory of Citisoluciones is positive, just as positive as the philosophy RichDad since it makes use of its licence to operate, but completely distorts its purpose by transforming it into banking services; and the application of the Network marketing, and, sadly, distorts it.
Perhaps our friend Robert Kiyosaki I should take action on this matter, because I find it hard to believe that the payment of a few royalties, however substantial they may be, do not make up for their complicity.
May the quest for financial independence rest in peace if it has to be achieved through our banks.
P.S. Here’s a link with all sorts of opinions regarding working as a Citisoluciones agent. Some benefit from being independent agents, whilst for the majority, not even that is the case, but none of them are concerned about the financial harm being caused to their ‘prey’, as their trainers or ‘Mentors’ (sic) have efficiently ensured this is the case during the training courses, which, incidentally, are fee-paying and compulsory.